Niches and Keywords
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Niches and Keywords - what are they and why do we need them? 

Dictionary.com defines the word "niche" as a special area of demand or having specific appeal and "keyword" as a significant descriptive word.

Most people use "dogs and golf" to explain niches but personally I think those have been done to death so I will use "scrapbooking" as my example of a niche because it's one of my hobbies I am familiar with. 

Scrapbooking by itself is a very broad niche and in too high of demand especially for a beginner to even attempt until you understand how this all works together.  You will need to "drill down" as they say to get to a more specific "niche" pertaining to scrapbooking. 

Using Google Adwords Keyword Tool, last month there were 1,830,000 searches on the word scrapbooking but if you drill down deeper to get to a more specific "niche" or target "scrapbooking page layouts" had 1,900 searches, "scrapbooking magazines" shows 2,900, and "premade scrapbook pages" came in with 4,400.  Digging down even further, "scrapbooking help" showed 720 searches. 

These are doable niches because they all deal with scrapbooking but we are getting into a more specific targets, like "layouts, magazines, premade and help." 

Now I am sure not everyone reading this is interested in scrapbooking but you can use this method with anything you are interested in.  The main objective is to find out what the people are looking for, what they are interested in and what they are buying. 

Some great places to look for niches and keywords and to see what people are interested in, interested in buying and what are "hot selling items" is: 

eBay.com - What's Hot - Amazon.com - Google.com

All three of these places are FREE and a good place to start to look for a "niche" to base your business on.

EzineArticles.com is another free resource to investigate and see what are the "most viewed" articles in the last 90 days.  This will give you some insight to what people are interested in.  Go to the top of the page and enter your search term.  I used "scrapbooking", click on any article and scroll down the page to find "Most Viewed Articles Within The Last 90 Days". 

There are many great articles on EzineArticles.com that will help you understand "niche and keyword" searching in your efforts to learn what it is all about.

One article is from Steve Weber who is one of the trusted people I follow and read everything he writes. Find Small Niches For Large Online Profits

Something new that Google has come up with in terms of searching for "niches and keywords" is called the "Google Wonder Wheel".  This video explains how it works and how you can use it. 

Google Keyword Metrics Tool enables you to get estimates of searches.  Google Trends Labs gives you the ability to search trends but also lists the "Today's Hot Trends" that have been searched 

Keyword Suggestion Tool is a handy little tool for determining which phrases are searched most often.

Wordtracker Free keyword suggestion tool is another alternative for searching keywords.  You can generate up to 100 related key words.
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Wordtracker also has a paid version with a 7-day free trial. This may be something you want to invest in later as your business grows. Find the Best Keywords for Your Business and Drive More Traffic to Your Website!
So now we have quite a few tools to work with to search for your "niche and related keywords."
PRACTICE NICHE AND KEYWORD SEARCHING
I will give you a few words to start with and you do your own research and see what kind of "targeted niches and keywords" you can come up with.

Fishing - Nascar - Sports - Sewing - Books - Movies

Obviously these are very broad topics, so you would need to "drill down" and find more specific related topics.
Copyright 2009, Monna Elithorpe - http://beginnerinternetmarketingcenter.com

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I just came across this free software download today that will help in your keyword search. Basically, the tool allows you to see any Adwords advertiser's keywords, while browsing Google in real-time. And it gives you a bunch of other very valuable data.